At Temporal Brand Consulting, we work with various clients through a wide range of consulting services, depending on our clients’ individual needs. Among others, we offer:

Brand Audits
Brand Strategy Development
New Brand Creation
Brand Re-Positioning
Brand Architecture
Brand Management
Brand Communications Strategy
Customer Relationship Management (CRM)
Brand Tracking and Valuation
Strategic Marketing Planning
Brand Training

Brand Audits
This diagnostic service results in a report that summarises where the client brand(s) is at, together with perception gap analysis and opportunities that can be leveraged to move forward. It is important to grasp the current status of brand in order to develop a Brand Strategy.


Brand Strategy Development
Branding drives businesses; therefore, the necessary prescription to move the brand forward would include a definitive strategy to develop the brand vision, personality and positioning as well as the implementation process for all aspects of the business.


New Brand Creation
Our brand strategy expertise enables us to advise clients on the opportunities to introduce new brands into specific markets and to give assistance in the naming of new brands. The process includes a comprehensive strategy for market entry and recommendation for its launch and executional implications.


Brand Re-Positioning
Most companies realise that brand re-positioning is vital in order to keep up with the demands of the present age. The need to change their image and develop a more favourable perception within their chosen target audiences is no more an option but a pre-requisite. Our services include formulating competitive strategies to re-vitalise or re-position existing brands to be more innovative and relevant, as well as helping polishing up tarnished images.


Brand Architecture
Be it a public sector, corporate or product brand, Brand Architecture must be thought through and developed in order to avoid discrepancies with brand extensions and sub-brands. This is a strategic imperative for companies with multiple brands to ensure consistency and relevance in approaches taken in markets.


Brand Management
Our extensive Asian and global expertise proves invaluable when assisting clients in the development and management of all activities pertaining to the brand, as well as actively looking out for the brand’s expansion and progress. This service is offered on a retainer basis, and often includes training for brand managers.


Brand Communications Strategy
On the onset, it should be clear that we are not an advertising or design agency but we do develop brand communications strategies for clients, and the appropriate corporate and brand identity manuals. We also assist in the selecting, briefing and monitoring of public relations and/or advertising and design agencies, in order to ensure accuracy and consistency in all aspects of the brand communications strategy.


Customer Relationship Management (CRM)
Customer Relationship Management (CRM) accelerates brand value and boosts brand loyalty. A strategy-starved process with a focus on technology weakens the CRM procedure from reaching its full potential. Our aim is to help clients to develop CRM strategies to suit their brands as well as, to choose the right technology to do the job.


Brand Tracking and Valuation
Our services also extend to enabling companies to track brand health in order to enhance the existing brand, business and marketing strategies. We also carry out Brand Valuation studies and provide Value Based Marketing assistance.


Strategic Marketing Planning
A brand without a Strategic Marketing Plan is like a boat without sails. Thus, we have devised a unique methodology that customises marketing and delivers specific and profitable action plans for our clients.


Brand Training
One of our main thrusts in executing the brand strategy is to help the client’s organisation train its members to ‘live’ the brand accurately, in every possible way. This involves rigorous training of your staff. We carry out various training programmes in workshop format, such as:

Brand Awareness Workshop
Senior Managers’ Brand Action Planning Workshop
Middle Managers’ Brand Action Planning Workshop
Brand Communications Workshop
Train-the-Trainer Programme